Create, Capture, Convert

[Infographic] Learn How The Google Adwords Auction Process Works

Here is a cool new infographic from the guys over at Wordstream, a company that creates pay per click management software and keyword research tools.

This infographic gives you a visual look at how the Google Adwords auction process works.  When I think of auction my mind always goes to placing a bid on a product and if you have the highest bid you get the product your bidding on.  Well Google's pay per click auction process works a little differently in that the item you are bidding on is your ad position, and there are multiple factors that go into actually winning that prized position other than just the amount you're bidding.

At this point you might be a little confused, but this very informative graphic should clear things up a bit for you.  It will show you the multiple factors mentioned above and how they come into play in the adwords bidding process.  This information is great for companies out their that might not know about Adwords or you want to be able to lower the costs of your Google Adwords PPC campaign. 

Don't have a clue about Google Adwords or where to start?  Check out our FREE Google Adwords eBook below.